10 Disciplines of Top Sales Performers
By Clayton Barry
Elevate your sales game by delving into the essence of understanding customer needs and crafting compelling sales messages. Uncover the secrets of identifying unique selling propositions that set your company apart. Learn to script messages from the customer's perspective, addressing their pain points and showcasing how your services provide solutions. This comprehensive guide unveils 10 essential steps to empower salespeople, enabling them to connect deeply with customers and drive successful outcomes. Take the plunge into mastering these strategies—buy now and transform your sales approach!
Meet the Author
With over 40 years in specialty cleaning and restoration, Clayton Barry's journey began in Vancouver, B.C., working in his father's carpet cleaning business. After migrating to San Francisco in the late '60s, he honed his skills with national advertising agencies and as a regional marketing manager at United Airlines. In 1979, Clayton founded a niche-focused restoration company, achieving notable success. Joining a leading franchise system in 2006, he earned accolades, including the "CEO Award."
Clayton sold his business in 2018 to pursue his passion for consulting and coaching, guiding businesses in creating a solid culture and transforming customers into clients-for-life.